M·A·Cximal impact. Our iconic lipstick has been maxed out to give lips MOREwith a silky matte finish and good-for-lips formula that looks richer, feels better and lasts longer. Get MORE COLOUR with full-coverage, pigment-rich payoff in our widest range of 40 Artist-approved shades. Get MORE COMFORTwith a creamy blend of coconut oil, organic shea butter and cocoa butter that conditions and nourishes lips. Get MORE CARE with instant and eight-hour moisture. Get MORE LONGWEARwith 12 hours of non-fading, long-lasting colourthat leaves lips looking visibly fuller from the very first ultra-vibrant glide. And finally, get MORE CONVENIENT with a miniature size made for on the go.

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